Prestanme performancom nazyvat google adwords. Prestanme hladat „Performance Managerov“, ktori vedia nahodit reklamu na FB a Google. Performance marketing je ovela rozsiahlejsia oblast ako sa moze zdat. Prezentacia nebude zamerana na konkretne nastroje, ale na nadhlad a celkovy pohlad na Performance Marketing tak ako by to malo byt v roku 2016.
Performance Marketing 2016
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